One of the reasons many small and local business owners fail to embark on any kind of seo or digital marketing campaign is they feel that they cannot compete with larger companies and corporations that do. We will state upfront and categorically that digital marketing can work for every business, regardless of its size or its status.
There is also a myth that the giants in the corporate are untouchable and that the multi-million dollar budget they have allows them to create perfect marketing and advertising campaigns with the help of some of the most successful marketing agencies in the world. Whilst large budgets and having access to the best marketing minds undoubtedly helps, it most certainly does not make them infallible.
To prove that point, we are going to highlight three of the biggest marketing blunders made by corporate giants. This will prove that they are far from perfect when it comes to digital marketing and hopefully will also ensure that you do not make similar mistakes.